It's Not You, It's Your Content - WSFX - FOX Wilmington, NC

It's Not You, It's Your Content

Information contained on this page is provided by an independent third-party content provider. WorldNow and this Station make no warranties or representations in connection therewith. If you have any questions or comments about this page please contact pressreleases@worldnow.com.

SOURCE Business Marketing Association

National Marketing Leaders Connect Denver Businesses with their Customers at the "Engaging With The Empowered Customer" Conference

DENVER, Aug. 18, 2014 /PRNewswire/ --

WHO:

BMA Colorado: BMA14 Global Conference Series



WHAT:

With 60-70 percent of B2B content going unused (SiriusDecisions), marketers are scrambling to adjust to the new playing field.




At BMA Colorado's conference, Engaging with the Empowered Customer, nationally-recognized leaders in content strategy and customer engagement will address a major challenge for companies today-connecting with customers who now call the shots on how and when they want to engage. 




Learn how to drive company growth through customer engagement and learn about strategies from:




Opening keynote on how to build a culture of content marketing by Marcus Sheridan, founder of The Sales Lion, a leading inbound and content marketing company, which focuses on training businesses large and small on how to leverage content to build their digital brand and drastically increase sales. 


Spark collaboration among your team presented by Kare Anderson, CEO and Founder, Say it Better Center, Author of Moving from Me to We and columnist in Forbes and The Huffington Post  


At the lunch keynote Jay Gaines, vice president and group director, SiriusDecisions, covers the most common barriers to buyer-centricity and how they can be addressed successfully.




The B2B conference also features additional keynotes, topic-focused roundtables and two engaging breakfast workshops. Learn more here.



WHEN:

Friday, September 12, 2014 


8:30 a.m. – 5:00 p.m.



WHERE:

The Curtis Hotel, 1405 Curtis Street, Denver, CO 80202



DETAILS:

Registration deadline is September 5, 2014


Member: $199, Non-yet members: $249


Online registration click here.

 

 

©2012 PR Newswire. All Rights Reserved.

Powered by WorldNow
All content © Copyright 2000 - 2014 WorldNow and WSFX. All Rights Reserved.
For more information on this site, please read our Privacy Policy and Terms of Service.
FCC Public File
Email: publicfile@wsfx.com
Phone: 910-343-8826
EEO Report
Closed Captioning